Monday 2 March 2009

The World's Worst Mascot?

Speedy the Desert Racer? Are you serious? 

If this is the height of creativity in our Kingdom then Bahrain is in serious trouble. Speedy the Desert Racer? It gets blander every time I utter it. Soon it will disappear into a puff of hypo-allergenic pointlessness. 

As I understand it a competition was held to name 
the BIC's mascot, or something to that effect. The mascot, in case you did not know, is a guy in a suit with a helmet (yes, that thing in the picture is Speedy). There is nothing remarkable about him at all. Nothing memorable in the slightest. He looks like the Stig from Top Gear, but only inasmuch as the Stig looks like, y'know, a person with a helmet. 

But even the blandest of mascots deserves a name better than Speedy the Desert Racer. Yeah, it's a race, in the desert, and like most races it involves... speed. I KNOW THAT. EVERYONE KNOWS THAT. 

Speedy. Hardly a name that invokes the history and traditions of Bahrain, or the region. Yet it's a name that the rubberheads at BIC deem appropriate to represent their most valuable race. 

When Springfield got the Olympics even Homer came up with a better mascot. Springy. Far, far superior in practically every way, and that was a mascot created in a fictional universe by the town dimwit. 

The only way Speedy deserved to win the mascot naming competition is if he was the only entry. Or if the other entry was Olga the Russian Hooker. No, scratch that... Olga would have been a better (albeit more disease ridden) mascot. She would have appealed to the BIC's target market quite effectively. In fact, I propose that we start a petition to kill Speedy.

Do mascots catch diseases?










1 comment:

  1. AHAHAHAH shit


    i cant believe this is their mascot


    they stole speedy gonzalez's name

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